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It's a generally accepted fact in popular culture that anything becomes fair game for jokes after ten years. Very few tragic events from the past are exempt from becoming laughing stock amongst today's always-tactful youth.
Unfortunately, this ad for a French magazine comes in at a solid 9 years and 8 days after the 9/11 attacks, which makes it still very unfunny. I don't know if the people working at the ad agency are so blissfully removed from popular culture that they are unaware of this rule, or if France doesn't follow the same set of rules that dictate our lives in North America, but this is one very dark mark against a country that prides itself on being full of cultured, refined, and proud people.
Seeing how this ad is neither cultured nor refined, I would say the French populace is sliding down a slippery slope to becoming inconsiderate maniacs like the rest of the world. Of course, although France is often at the receiving end of countless jokes,I doubt many Americans would consider cracking a joke about 9/11 if the planes had flown instead into the Eiffel Tower. Come next September, of course, everything will be fair game.
But for now, I think it is safe to say that this ad, although it certainly grabs your attention, is not doing anything to boast the readership of this magazine. Personally, I don't care if they have an article stating the winning lottery numbers for the next year. I am not reading this magazine. And hopefully the rest of the populace feels the same way.
Oh wow that is one insensitive ad. But yeah, I would totally do a double take on it!
ReplyDeleteCool chart by the way! Now that was funny. :)